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Gartner Weighs in on All Flash Arrays, Pure Named to the Leaders Quadrant

Gartner MQ SSA

There’s no question that the inaugural Gartner Magic Quadrant for Solid-State Arrays (you can download a full copy here) is a watershed moment for the flash storage market. A great deal of innovation and hard work by Pure and our competitors went into creating this category, but of course it would have gone for naught if customers and partners hadn’t been prepared to bet on the technology early on. So it’s best to start with our sincere thanks—we are hugely grateful to those early customers and partners of Pure that were prepared to embrace new thinking and a new architecture…
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VVOLs and EVO: RAIL—Foretelling the Flash vs. Hyper-Converged Storage Debate

Two hot tickets at VMworld this year are Virtual Volumes (vVOLs) and EVO: RAIL (which leverages vSAN), and they run in opposite directions. VVOLs (like VAAI that preceded it) is an evolutionary step forward in enabling tighter integration between vSphere and underlying storage infrastructure by delegating tasks, such as snapshots and replication to storage arrays that can perform them more efficiently than the virtualization layer. VVOLs deliver storage granularity and control at the per-VM level—even down to virtual disks, enabling block arrays like Pure’s FlashArray to deeply integrate with VMware and provide data services (snapshots, replication, performance reporting and QoS) at…
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Pure Hires Its CFO, Completing our Management Team

Today, we are thrilled to welcome Tim Riitters to lead our finance function as Pure’s Chief Financial Officer. Tim joins us from Google where he has touched many aspects of the business during their meteoric growth over the past decade. He brings a wealth of experience to Pure that will help us to ensure we deliver on our mission to lead the industry transition from mechanical to solid-state storage. As with all of our hires, Pure took great care in finding the optimal CFO–cultural fit was essential. Tim has the smarts, work ethic, integrity and teaming skills to be a…
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The All-Flash Array Market in 2014: Pure, EMC, and HP all Up Their Games

As we’ve said before, this is an exciting time for customers and vendors in the all-flash array space. The past few months have seen bold announcements from EMC, HP, and of course Pure Storage, the net result of which is that the market has changed and moved forward appreciably. In this post I’ll try to add up this market momentum and reflect on how the market has evolved, where vendors sit today, and what to expect tomorrow.   Market Evolution It’s been quite a half-decade for flash. When you look back over the 2010s, there have been a few clear…
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Pure Storage Named on CNBC’s Disruptor List

CNBC Tech Disruptor 50

Incumbents Beware – There’s More to Pure than Dedupe and Flair. Today, CNBC honored Pure Storage on its second annual ‘Disruptor 50’ list, in recognition of its disruptive impact on the enterprise storage industry. The list identifies the most promising private, venture-backed companies whose innovations are reshaping their markets. We’re honored to have clocked in at #19! This year’s list includes companies from 27 industries — from aerospace to enterprise software to retail—whose innovations are revolutionizing the business landscape. The 2013 Disruptor 50 alumni include well-known innovators that are transforming their respective industries – companies like Twitter, AirBnB, Box, Nest Labs,…
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Recent Posts

Gartner Weighs in on All Flash Arrays, Pure Named to the Leaders Quadrant

Gartner MQ SSA

There’s no question that the inaugural Gartner Magic Quadrant for Solid-State Arrays (you can download a full copy here) is a watershed moment for the flash storage market. A great deal of innovation and hard work by Pure and our competitors went into creating this category, but of course it would have gone for naught…
Read More…


A bit of housekeeping – retiring a few blog posts

It’s been a year since I joined the flash revolution and as the anniversary nears I feel its an appropriate time for a bit of blog housekeeping. I am retiring some of the posts I’ve authored during my time at NetApp. The technical posts that include content beneficial to the broader storage, cloud and IT […]

The post appeared first on Pure Storage Guy.