See new research findings on storage as a service from Harvard Business Review

Why Pure

Pure Storage helps you embrace the future of cloud and data flexibility - with a true, as-a-service model that's simple to manage and always evergreen.

Why chose Pure for enterprise data storage

The Modern Data Experience™

Simplify the complex, focusing on fast and future-ready infrastructure so you can create tomorrow’s next big idea.

It's Simple
60

minutes to install*

It’s Seamless
1

data layer for all

It’s Fast
85%

faster queries*

It’s Future-ready
45%

lower TCO*

*With professional services
**Actual results may vary based on the customer environment

Pure Storage Named a Leader in the 2020 Gartner Magic Quadrant for Primary Storage Arrays.

Pure Storage is storage array market leader

See Why Pure is a Gartner 2021 Customers' Choice.

Learn why customers choose Pure Storage for data storage

Evergreen™ Storage Continues to be the All-Flash Array Market’s Customer Experience to Beat.

Subscription storage market choice

Get What Your Apps Need in an Automated, API, Multicloud World.

Learn why customers choose Pure Storage for data storage
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