Skip to Content
Dismiss
혁신
모두를 위한 AI 비전

대규모 환경에서 데이터를 인텔리전스로 전환하는 통합된 자동화 기반의 플랫폼

자세히 알아보기
Dismiss
6월 16-18일, 라스베이거스
Pure//Accelerate® 2026

데이터의 진정한 가치를 실현하는 방법을 알아보세요.

지금 등록하기
Dismiss
2025 가트너 매직 쿼드런트 리포트
실행력 최상위, 비전 완성도 최우수 평가

에버퓨어가 실행력 부문 최상위, 비전 완성도 부문 최우수 평가를 받으며, 2025 Gartner® Magic Quadrant™ Enterprise Storage Platforms 리더로 선정됐습니다.

리포트 다운로드
Pure Storage + OpenRice

Improving Database Performance Earns Rave Reviews

When performance of this media & entertainment company’s spinning-disk storage became a drag on its portal’s performance, OpenRice switched to Pure Storage FlashArray.

Download
Actions
5 분
Download
Challenges
OpenRice needed a high-speed storage infrastructure to support uploads of food photos and restaurant reviews, plus social interactions and innovative couponing. Lagging performance of legacy spinning disk hampered addition of new functionality, virtualization, and database service scale out. OpenRice needed a new way to add volume and handle increasing traffic without damaging user experience.
Results
With Pure Storage FlashArray, OpenRice was able to generate 8-9 times higher throughput and relieve i/o bottlenecks without changing server hardware specs. Superior data compression saves database licensing costs, which effectively paid for the Pure Storage array. IT staff rely on Evergreen for non-disruptive upgrades and with lower management overhead, can spend time on more productive tasks such as new designs and functionality.
Storage Costs
100%
covered by savings on database licensing
Improvement
8-9X
in throughput for database queries
Disruption
0
from upgrades

Introduction

OpenRice is a comprehensive restaurant review portal serving Hong Kong, Macau, China, Taiwan, Thailand, Malaysia, Singapore Indonesia, The Philippines, and Japan. OpenRice lists over 1.9 million restaurants, has more than 2.7 million registered diners, and serves up more than 9 million page views per day. With a Pure Storage FlashArray, the website is now faster and more responsive, and its database of users is leveraged more effectively.

“Pure Storage allows you to do more with your existing resources.”

Joe Yau

Chief Operating & Technology Officer, Openrice

Managing Huge Database of User-Generated Content

OpenRice is a comprehensive restaurant review portal serving Hong Kong, Macau, China, Taiwan, Thailand, Malaysia, Singapore Indonesia, The Philippines, and Japan. Founded in 1999 and headquartered in Hong Kong, OpenRice lists over 1.9 million restaurants, has more than 2.7 million registered diners, and serves up more than 9 million page views per day.

Applying a proprietary algorithm against a huge database of purely user-generated contents including ratings, reviews and other UGC elements, OpenRice applies “Smiley Face,” “OK” or “Crying Face” logo to each restaurant. In recent years, the platform has evolved to accommodate both computing and mobile platform and has added many social functions.

OpenRice is a subsidiary of the JDB Group, where Joe Yau is Chief Operating and Technology Officer. He notes a number of challenges for OpenRice from an IT and operational perspective.

“We need to serve our customers with a high frequency of reading and writing of data, such as submitting food photos and restaurant reviews. Moreover, we are adding more functions, like social interactive functions, that require login and authentication. Competitive pressure requires us to enter into new fields of Online-2-Offline such as booking table, food takeaway service, bargain-but-quality coupons, real-time discount offers, meal vouchers and more renovated services for our industry. All of these put an increasing burden on the whole application architecture as well as our processing and storage resources.”

The desire to add functionality was partly hampered, however, by the lagging performance of OpenRice’s legacy spinning-disk storage system. “We found that traditional hard-disk storage technology has I/O limitations that were degrading performance of our portal,” Yau says. “With ever-increasing traffic to our site, we have to handle greater volumes of database hits without damaging the user experience for our customers.”

In addition, Yau says, the lagging storage performance prevented OpenRice from expanding its plans for virtualizing and scaling out its database servers. The company needs its IT infrastructure to perform at peak efficiency and reliability.

“One way to describe the impact of Pure Storage is that it’s the same as giving someone a tool with which they can cook a meal eight to nine times faster—and the meal tastes better, as well.”

Joe Yau

Chief Operating & Technology Officer, Openrice

Boosting Performance, Lowering Costs

To help solve its storage problems, OpenRice turned to ELM Computer Technologies, a leading Hong Kong provider of IT services. ELM recommended OpenRice to consider all-flash arrays from Pure Storage, because of their combination of performance, reliability, and ease of management.

A Pure Storage FlashArray was installed in OpenRice’s Hong Kong data center as part of a proof-of-concept trial, and the virtualized database servers were moved onto it. OpenRice noticed improvements immediately.

“During testing we saw that the Pure Storage array can generate at least 8 to 9 times higher throughput than the existing hard disk we are using without changing the server hardware specs,” says Yau. “Using flash memory relieved the I/O bottleneck. According to our data logger, Yau stated, “the effective I/O throughput is able to peak at 1.27 GB/s on reading and 1.24 GB/s on writing data,” resulting in improved response times of those direct database queries.

The superior data compression provided by the Pure Storage array also saves OpenRice on database licensing costs, to the extent that the savings exceed the cost of acquiring the Pure Storage array.

Yau says that the data-compression capabilities of the Pure Storage array accelerates data retrieval using less storage space. “With such a fast storage array, we can architect our application structure to distribute read-write and read-only connections into different virtual instances. In this way, we don’t have to invest in expanding expensive enterprise database resources but can do linear scaling out to other data nodes using standard database setup with replication.”

Accelerating Software Development

Yau adds that the performance of the Pure Storage array “allows our software engineers refactor application flows so as to fully maximize the rational database servers’ computing power in addition of NoSQL technology. More time-sensitive functions can be developed on top of such application architecture.”

Yau also praises the Pure Evergreen Storage program offered by Pure Storage, which guarantees non-disruptive upgrades to the latest technology for an array under a support contract. Evergreen Storage provides certainty in budgeting for future growth, Yau said, while eliminating the cost and disruption of forklift upgrades.

“Pure Storage allows you to do more with your existing resources,” Yau observes. For example, IT staff resources that used to be spent on managing storage are now used for more productive tasks, such as designing an infrastructure that accelerates application development. In addition, the company’s valuable database of users and their comments is being leveraged more effectively.

“One way to describe the impact of Pure Storage,” Yau concludes, “is that it’s the same as giving someone a tool with which they can cook a meal eight to nine times faster—and the meal tastes better, as well.”

Download
Actions
5 분
Download
More Stories Like This
ServiceNow의 John Nelson 사진
“우리가 새로운 도전을 시작할 때마다, Pure는 언제나 우리 곁에서 함께하고 있습니다.”
Helping Students Transform Their Place in the World
Modernizing State Services for Every Citizen
지원하지 않는 브라우저입니다.

오래된 브라우저는 보안상 위험을 초래할 수 있습니다. 최상의 경험을 위해서는 다음과 같은 최신 브라우저로 업데이트하세요.

Personalize for Me
Steps Complete!
1
2
3
Personalize your Everpure experience
Select a challenge, or skip and build your own use case.
미래를 대비한 가상화 전략

모든 요구 사항에 맞는 스토리지 옵션.

모든 규모의 AI 프로젝트 지원

데이터 파이프라인, 교육 및 추론을 위한 고성능 스토리지

중요한 데이터 손실을 사전에 방지하세요.

비즈니스 리스크를 최소화하는 사이버 복원력 솔루션

클라우드 운영 비용 절감

Azure, AWS 및 프라이빗 클라우드를 위한 비용 효율적인 스토리지.

애플리케이션 및 데이터베이스 성능 가속화

로우 레이턴시 스토리지로 애플리케이션 성능을 극대화하세요.

데이터센터 전력 및 공간 사용량 절감

리소스 효율을 극대화하는 스토리지로 데이터센터 활용도를 최적화

Confirm your outcome priorities
Your scenario prioritizes the selected outcomes. You can modify or choose next to confirm.
Primary
Reduce My Storage Costs
Lower hardware and operational spend.
Primary
Strengthen Cyber Resilience
Detect, protect against, and recover from ransomware.
Primary
Simplify Governance and Compliance
Easy-to-use policy rules, settings, and templates.
Primary
Deliver Workflow Automation
Eliminate error-prone manual tasks.
Primary
Use Less Power and Space
Smaller footprint, lower power consumption.
Primary
Boost Performance and Scale
Predictability and low latency at any size.
What’s your role and industry?
We've inferred your role based on your scenario. Modify or confirm and select your industry.
Select your industry
Financial services
Government
Healthcare
Education
Telecommunications
Automotive
Hyperscaler
Electronic design automation
Retail
Service provider
Transportation
Which team are you on?
Technical leadership team
Defines the strategy and the decision making process
Infrastructure and Ops team
Manages IT infrastructure operations and the technical evaluations
Business leadership team
Responsible for achieving business outcomes
Security team
Owns the policies for security, incident management, and recovery
Application team
Owns the business applications and application SLAs
Describe your ideal environment
Tell us about your infrastructure and workload needs. We chose a few based on your scenario.
Select your preferred deployment
Hosted
Dedicated off-prem
On-prem
Your data center + edge
Public cloud
Public cloud only
Hybrid
Mix of on-prem and cloud
Select the workloads you need
Databases
Oracle, SQL Server, SAP HANA, open-source

Key benefits:

  • Instant, space-efficient snapshots

  • Near-zero-RPO protection and rapid restore

  • Consistent, low-latency performance

 

AI/ML and analytics
Training, inference, data lakes, HPC

Key benefits:

  • Predictable throughput for faster training and ingest

  • One data layer for pipelines from ingest to serve

  • Optimized GPU utilization and scale
Data protection and recovery
Backups, disaster recovery, and ransomware-safe restore

Key benefits:

  • Immutable snapshots and isolated recovery points

  • Clean, rapid restore with SafeMode™

  • Detection and policy-driven response

 

Containers and Kubernetes
Kubernetes, containers, microservices

Key benefits:

  • Reliable, persistent volumes for stateful apps

  • Fast, space-efficient clones for CI/CD

  • Multi-cloud portability and consistent ops
Cloud
AWS, Azure

Key benefits:

  • Consistent data services across clouds

  • Simple mobility for apps and datasets

  • Flexible, pay-as-you-use economics

 

Virtualization
VMs, vSphere, VCF, vSAN replacement

Key benefits:

  • Higher VM density with predictable latency

  • Non-disruptive, always-on upgrades

  • Fast ransomware recovery with SafeMode™

 

Data storage
Block, file, and object

Key benefits:

  • Consolidate workloads on one platform

  • Unified services, policy, and governance

  • Eliminate silos and redundant copies

 

What other vendors are you considering or using?
Thinking...
Your personalized, guided path
Get started with resources based on your selections.