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Pure Storage Helps 5G Networks Navigate Data Centre Consolidation with Minimal Customer Disruption while Reducing Energy and Space Requirements

The project involved the migration of over 1.5 petabytes of data from thousands of 5G Networks’ services and applications in under three months from two data centres into one

Sydney, Australia – February 20, 2024 — Pure Storage® (NYSE: PSTG), the IT pioneer that delivers the world’s most advanced data storage technology and services, today announced that it has helped 5G Networks (5GN), Australia’s leading managed service provider, to successfully complete a massive data centre consolidation that sets the company on the path to delivering bigger and better services while also helping it to meet environmental sustainability targets by dramatically reducing energy consumption and space requirements.

Customer Challenge:

After a strategic review of its data centre operations, 5GN, which serves corporate and government clients across Australia with telecommunications services, co-location, data centre, infrastructure provision and Managed IT services concluded that it needed to consolidate two leased data centres – with a combined volume of over 1.5 petabytes of data – into a single, built-for-purpose data centre facility in Sydney.

Customer Impact:

To overcome these challenges, Pure Storage worked closely with 5GN with the FlashArray//X™ forming the core of 5GN’s new data platform. The benefits to 5GN include:

  • Completion of the data centre consolidation in less than three months: This was half the forecast time and sets a new industry standard in Australia for data migration.
  • Minimal disruption to customers: With thousands of live services and applications running at any one time, 5GN could ill-afford any disruption to operations.
  • Environmental considerations: One important criteria that 5GN insisted on was to help the company reduce its energy and space usage. Pure Storage’s all-flash storage solutions featuring patented DirectFlash Modules did that and more, helping 5GN reduce rack space by 65% with commensurable reduction in energy and cooling costs.
  • Enabling more strategic use of IT manpower: Pure Storage’s powerful management software, Pure1®, with AI-powered predictive capabilities, has meant 5GN’s IT team are freed up to focus on more strategic roles such as building new services.

“We are a very customer centric company and anything that affects a customer is a priority for us. It was a huge project involving the movement and consolidation of 1.5 petabytes of data and thousands of live customer services that needed to be maintained with an absolute minimum of disruption. Security measures must also be rigorously applied to protect sensitive information from unauthorised access, breaches or leaks. This dual focus on integrity and security is crucial in mitigating risks and ensuring a seamless, safe transition to the new consolidated data environment. Pure Storage provided that to us without any additional services or add-ons. In fact, the day after migrating to Pure Storage, the application teams reported the network was running at least twice as fast.”

Wahab Khan
Head of Cloud and Platforms, 5G Networks

“It is so satisfying when we are able to exceed the expectations of customers like 5GN. This truly was a challenging assignment for the Pure Storage team but the team never gave up and we were convinced that we had the technology and expertise to fulfil the task. This is really a great showcase of the capabilities of Pure Storage’s solutions.” - Amy Rushall, Area Vice President, Australia & New Zealand, Pure Storage

Case Study

5G Networks Consolidates Data Centres for Top Performance

About Pure Storage

Pure Storage (NYSE: PSTG) uncomplicates data storage, forever. Pure delivers a cloud experience that empowers every organisation to get the most from their data while reducing the complexity and expense of managing the infrastructure behind it. Pure’s commitment to providing true storage as-a-service gives customers the agility to meet changing data needs at speed and scale, whether they are deploying traditional workloads, modern applications, containers, or more. Pure believes it can make a significant impact in reducing data centre emissions worldwide through its environmental sustainability efforts, including designing products and solutions that enable customers to reduce their carbon and energy footprint. And with the highest Net Promoter Score in the industry, Pure's ever-expanding list of customers are among the happiest in the world. For more information, visit

Pure Storage, the Pure Storage P Logo, FlashArray, FlashArray//X,Pure and the marks on the Pure Storage Trademark List are trademarks or registered trademarks of Pure Storage Inc. in the U.S. and/or other countries. The Trademark List can be found at Other names may be trademarks of their respective owners.


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