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Pure Storage and Red Hat Accelerate Modern Virtualisation Adoption Across Enterprises

Together, Portworx by Pure Storage and Red Hat OpenShift unify VMs and containers to meet enterprise-grade requirements for application modernisation at scale on any compute and storage infrastructure
Pure Storage and Red Hat Accelerate Modern Virtualisation Adoption

Denver - Red Hat Summit 2024 — May 6, 2024 — Pure Storage® (NYSE:PSTG), the IT pioneer that delivers the world’s most advanced data storage technology and services, and Red Hat, the world's leading provider of open source solutions, today announced an optimisation for Portworx® by Pure Storage on Red Hat OpenShift to enable streamlined integration and provide enterprises with a more seamless path to modern virtualisation.

By delivering a single platform to deploy, scale, and manage modern applications, and a single control plane for both virtual machines (VMs) and containers, Pure Storage and Red Hat can help accelerate time to market and provide a consistent and flexible data experience.

Industry Significance:

Enterprises are increasingly moving applications to containers to speed and scale deployment. However, many enterprises remain significantly invested in large traditional application footprints that run in VMs. Supporting multiple platforms based on both VMs and containers is cumbersome and expensive, often exacerbated by the need to re-architect VM-based applications for compatibility with modern frameworks. This can slow development, create operational complexity, and hinder data visibility. In fact, according to a recent survey[1], more than 4 out of 5 (81%) of data management stakeholders are planning to modernise or migrate existing VM workloads to cloud-native, with 79% citing operational simplicity as a key driver for these plans.

Portworx by Pure Storage and Red Hat OpenShift, through Red Hat OpenShift Virtualisation, support both containers and VMs, enabling customers to standardize end-to-end application modernisation at scale. With this latest optimisation and co-development, enterprises can run traditional virtualised applications side-by-side with modern containerized applications, streamlining operations, reducing costs, and bringing the entire application development process together.

News Highlights:

Portworx brings enterprise-grade data management capabilities to Red Hat OpenShift customers to not only migrate VMs to Red Hat OpenShift but also provide developers with a single, self-service portal to build, test, and deploy applications, with integrated support for storage, data, and the entire application lifecycle management. Benefits include:

  • Faster time to market with enhanced operational efficiency: Enterprises can improve time to production with self-service options for development teams to quickly migrate VMs, and apply cloud-native operational and development practices to VMs, accelerating time to value. Additionally, Portworx and Red Hat offer more cost-effective options for customers to shorten ramp-up time and Day 2 operations resulting in a remarkable estimated 63% cost reduction encompassing infrastructure expenses, licenses, and subscriptions when compared to alternatives.
  • Simplified, more consistent development and management: Together, Portworx and Red Hat help simplify the management of VMs and containers with a unified view, and a more consistent set of storage, data, and application management tools, creating better alignment between virtualisation admins and platform engineering teams.
  • Flexibility to deploy VMs and containers anywhere: Enterprises can modernise their VM-based applications by benefiting from the modern storage, data, and application management principles by integrating Portworx with Red Hat OpenShift. This enables enterprises with greater flexibility to deploy VM and containerized applications on any on-premises, cloud, hybrid or multi-cloud infrastructure while maintaining consistent storage and data services.

Executive Insight:

“Enabling integration for Portworx on Red Hat OpenShift represents a pivotal advancement in modern IT infrastructure representing the modern storage and compute building blocks, respectively. By combining the Portworx platform’s robust data management capabilities with the agility and scalability of Red Hat OpenShift, enterprises gain the foundation for building a modern virtualisation stack, achieving the benefits of Kubernetes without rearchitecting VMs. Our collaboration with Red Hat not only accelerates application development and deployment but helps drive enterprise reliability and operational flexibility across complex, hybrid cloud environments.”

Murli Thirumale
GM, Portworx by Pure Storage

 “Portworx offers enterprise-class storage capabilities such as high availability, performance, backup and disaster for both VMs and containers running in Red Hat OpenShift. Together, we are providing a powerful solution for enterprises seeking to modernise their application development without the complexities of managing disparate development platforms. By seamlessly integrating VMs and containers within a unified framework, we offer enterprises flexibility and efficiency in infrastructure deployment, storage management, and the overall application lifecycle. Our partnership with Portworx empowers customers to standardize their IT environments while accelerating their journey towards modern virtualisation.” Mike Barrett, vice president and general manager, Hybrid Platforms, Red Hat

 “The virtualisation landscape is undergoing rapid transformation, prompting organisations to reevaluate their IT infrastructures and application architectures, particularly those heavily reliant on VMs. Many are now accelerating the modernisation of monolithic applications into cloud-native or microservices-based architectures. The integration of Portworx and Red Hat OpenShift arms enterprises with the tools they need to seamlessly integrate containers and VMs on a unified infrastructure while driving efficiency, agility, and significant cost savings.” – Archana Venkatraman, Research Director, Cloud Data Management, IDC

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Additional Resources

1 Survey conducted by Dimensional Research, commissioned by Pure Storage, in April 2024 of more than 500 qualified participants. All participants were directly responsible (hands-on or management) for data services in a Kubernetes environment at a company with more than 500 employees.

About Pure Storage

Pure Storage (NYSE: PSTG) delivers the industry’s best platform to store, manage, and protect the world’s data. With a cloud experience across a unified storage operating environment, Pure empowers every organisation with the agility to meet evolving data requirements at speed and scale, while reducing total cost of ownership. Pure believes it can make a meaningful impact in reducing data centre emissions worldwide by providing a storage platform that enables customers to significantly reduce their carbon and energy footprint. Pure is proud to be a customer-first organisation, as evidenced by the highest Net Promoter Score in the industry. For more information, visit

Pure Storage, the Pure Storage P Logo, Portworx, and the marks in the Pure Storage Trademark List are trademarks or registered trademarks of Pure Storage Inc. in the U.S. and/or other countries.  The Trademark List can be found at Other names may be trademarks of their respective owners.

About Red Hat, Inc.

Red Hat is the world’s leading provider of enterprise open source software solutions, using a community-powered approach to deliver reliable and high-performing Linux, hybrid cloud, container, and Kubernetes technologies. Red Hat helps customers integrate new and existing IT applications, develop cloud-native applications, standardize on our industry-leading operating system, and automate, secure, and manage complex environments. Award-winning support, training, and consulting services make Red Hat a trusted adviser to the Fortune 500. As a strategic partner to cloud providers, system integrators, application vendors, customers, and open source communities, Red Hat can help organisations prepare for the digital future.

Forward-Looking Statements

Except for the historical information and discussions contained herein, statements contained in this press release may constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based on the company’s current assumptions regarding future business and financial performance. These statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially. Any forward-looking statement in this press release speaks only as of the date on which it is made. Except as required by law, the company assumes no obligation to update or revise any forward-looking statements.

Red Hat, the Red Hat logo and OpenShift are trademarks or registered trademarks of Red Hat, Inc. or its subsidiaries in the U.S. and other countries.

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Kaylin Deutscher
Pure Storage
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