Pure and San Diego Padres

San Diego Padres Hit CRM Performance Gains Out of the Park

Simplified storage management makes IT easier.


Summary

The San Diego Padres are an American professional baseball franchise based in San Diego, California. The Padres compete in Major League Baseball (MLB) as a member club of the National League (NL) West division. Behind the scenes, information technology is a vital element in creating a positive experience for fans and in helping the club succeed.

Industry

  • Sports

GEO

  • North America

Use Cases

Customer

The highest priority in the back office is to create demand for tickets, especially season tickets. Sluggish storage performance resulted in unacceptably slow access to critical CRM data so it was essential for the Padres to get a storage system with better performance.

  • Legacy storage environment couldn’t support multiple, simultaneous workloads.
  • Sluggish storage performance resulted in unacceptably slow access to critical CRM data.

Results

Business Transformation

The sales staff has uninterrupted access to critical customer data. The baseball operations and business intelligence units can perform complex data analysis without impacting the performance of other systems. And the IT staff spends almost no time managing storage, freeing up time for more strategic activities.

IT Transformation

  • FlashStack™ handles multiple workloads concurrently with no performance degradation.
  • Latencies for key database applications slashed by up to 98%.
  • Time to perform nightly database backup reduced from 8 hours to 2 hours.
  • 4:1 data reduction greatly boosts storage efficiency, and provides capacity to support new applications.

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