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Farm Bureau Insurance

Underwriting Digital Transformation with Pure Storage

Farm Bureau Insurance of Michigan adopts VMware vSphere Virtual Volumes (vVols) on Pure Storage FlashArray to simplify storage and boost performance as it migrates to modern insurance applications.


Farm Bureau Insurance of Michigan was founded in 1949 by farmers who wanted an insurance company that worked as hard as they did. Today, Farm Bureau Insurance of Michigan works hard to uphold its original values while driving digital transformation. With vVols on Pure Storage, Farm Bureau Insurance of Michigan is accelerating its migration to a modern insurance platform – so it can serve customers better.


  • Insurance


  • North America

Use Cases

  • VMware vSphere vVols



By aligning storage with its complex and changing application environment, Farm Bureau Insurance keeps its employees efficient and productive—minimizing disruptions and delays as it transitions to Guidewire.


Business Transformation

  • Maintains high performance as the company modernizes insurance applications.
  • Enables faster digital transformation while reducing business risk.
  • Improves disaster recovery to protect customer and business data.

IT Transformation

  • Cuts recovery time 50%, improving business continuity and simplifying DR testing.
  • Enables snapshots in 10 seconds vs. six minutes, minimizing impact on business users.
  • Boosts agent productivity with faster batch processes for core applications.

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