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6월 16-18일, 라스베이거스
Pure//Accelerate® 2026

데이터의 진정한 가치를 실현하는 방법을 알아보세요.

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2025 가트너 매직 쿼드런트 리포트
실행력 최상위, 비전 완성도 최우수 평가

에버퓨어가 실행력 부문 최상위, 비전 완성도 부문 최우수 평가를 받으며, 2025 Gartner® Magic Quadrant™ Enterprise Storage Platforms 리더로 선정됐습니다.

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  1. 고객 사례
  2. Softbank Corporation
Pure Storage + SoftBank

Powering Next-Generation Cloud and Services Innovation

When this ground-breaking company needed uncompromising data availability and data integrity in the storage layer behind its many cutting-edge services, SoftBank selected Pure Storage®.

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Challenges
SoftBank requires high-availability storage infrastructure to ensure uninterrupted services delivery without compromise, even in the wake of natural disasters. Success of its modern cloud services in new business opportunities depends on cost-efficiency and performance. Machine learning and artificial intelligence projects like the development of a native Japanese LLM need data integrity and five-nines availability.
Results
SoftBank minimizes risk of data loss by relying on the flexible, software-centric Pure Storage architecture that can be upgraded without disruption and in a modular way. The company supports business continuity in a country prone to natural disasters by synchronously replicating data between sites. Faster and more reliable storage performance for SoftBank’s core office automation system improves employee experience and increases productivity. With the Pure Storage architecture, SoftBank has the performance, availability, and data integrity needed to build and run machine learning and artificial intelligence applications.
Uptime
99.999%
With multiple ways to deliver business continuity
Billion Parameters
390
in homegrown Japanese LLM project
Table of Contents
Introduction
Table of Contents

Introduction

제품
Evergreen//Forever FlashArray//X FlashBlade
활용 사례
데이터 보호를 현대화하세요 멀티 클라우드를 지원하세요 비즈니스에 핵심적인 애플리케이션을 가속화하세요 인공지능(AI)
업계
통신
지역
아시아태평양 및 일본

SoftBank is a leader in the telecommunications industry in Japan with large-scale multidimensional next-generation cloud infrastructure and services. The company serves more than 40 million mobile subscribers and is expanding into non-telecom lines of business. SoftBank selected Pure Storage as its storage layer for cutting-edge services, driving innovation and better customer service.

“Pure Storage gives us the operational agility and cost-efficiency to upgrade storage facilities when we need to, based on our engineering strategy and service availability requirements.”

Dr. Ashiq Khan

Head of Unified Cloud & Platform Division, SoftBank Corporation

SoftBank Corp., Our G.O.A.T. Breakthrough Award Winner for APJ

SoftBank Corp. serves 40+ million mobile subscribers in Japan. Pure Storage plays an important role in SoftBank’s multi-domain ICT platform, ensuring data integrity and availability. SoftBank is now focusing on new innovations, including AI/ML.
SoftBank Corp., Our G.O.A.T. Breakthrough Award Winner for APJ
SoftBank Corp. serves 40+ million mobile subscribers in Japan. Pure Storage plays an important role in SoftBank’s multi-domain ICT platform, ensuring data integrity and availability. SoftBank is now focusing on new innovations, including AI/ML.
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최고의 성능을 위한 데이터센터 통합
지원하지 않는 브라우저입니다.

오래된 브라우저는 보안상 위험을 초래할 수 있습니다. 최상의 경험을 위해서는 다음과 같은 최신 브라우저로 업데이트하세요.

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미래를 대비한 가상화 전략

모든 요구 사항에 맞는 스토리지 옵션.

모든 규모의 AI 프로젝트 지원

데이터 파이프라인, 교육 및 추론을 위한 고성능 스토리지

중요한 데이터 손실을 사전에 방지하세요.

비즈니스 리스크를 최소화하는 사이버 복원력 솔루션

클라우드 운영 비용 절감

Azure, AWS 및 프라이빗 클라우드를 위한 비용 효율적인 스토리지.

애플리케이션 및 데이터베이스 성능 가속화

로우 레이턴시 스토리지로 애플리케이션 성능을 극대화하세요.

데이터센터 전력 및 공간 사용량 절감

리소스 효율을 극대화하는 스토리지로 데이터센터 활용도를 최적화

Build My Use Case
Confirm your outcome priorities
Your scenario prioritizes the selected outcomes. You can modify or choose next to confirm.
Primary
Reduce My Storage Costs
Lower hardware and operational spend.
Primary
Strengthen Cyber Resilience
Detect, protect against, and recover from ransomware.
Primary
Simplify Governance and Compliance
Easy-to-use policy rules, settings, and templates.
Primary
Deliver Workflow Automation
Eliminate error-prone manual tasks.
Primary
Use Less Power and Space
Smaller footprint, lower power consumption.
Primary
Boost Performance and Scale
Predictability and low latency at any size.
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What’s your role and industry?
We've inferred your role based on your scenario. Modify or confirm and select your industry.
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Electronic design automation
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Which team are you on?
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Defines the strategy and the decision making process
Infrastructure and Ops team
Manages IT infrastructure operations and the technical evaluations
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Responsible for achieving business outcomes
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Owns the policies for security, incident management, and recovery
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Owns the business applications and application SLAs
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Tell us about your infrastructure and workload needs. We chose a few based on your scenario.
Select your preferred deployment
Hosted
Dedicated off-prem
On-prem
Your data center + edge
Public cloud
Public cloud only
Hybrid
Mix of on-prem and cloud
Select the workloads you need
Databases
Oracle, SQL Server, SAP HANA, open-source

Key benefits:

  • Instant, space-efficient snapshots

  • Near-zero-RPO protection and rapid restore

  • Consistent, low-latency performance

 

AI/ML and analytics
Training, inference, data lakes, HPC

Key benefits:

  • Predictable throughput for faster training and ingest

  • One data layer for pipelines from ingest to serve

  • Optimized GPU utilization and scale
Data protection and recovery
Backups, disaster recovery, and ransomware-safe restore

Key benefits:

  • Immutable snapshots and isolated recovery points

  • Clean, rapid restore with SafeMode™

  • Detection and policy-driven response

 

Containers and Kubernetes
Kubernetes, containers, microservices

Key benefits:

  • Reliable, persistent volumes for stateful apps

  • Fast, space-efficient clones for CI/CD

  • Multi-cloud portability and consistent ops
Cloud
AWS, Azure

Key benefits:

  • Consistent data services across clouds

  • Simple mobility for apps and datasets

  • Flexible, pay-as-you-use economics

 

Virtualization
VMs, vSphere, VCF, vSAN replacement

Key benefits:

  • Higher VM density with predictable latency

  • Non-disruptive, always-on upgrades

  • Fast ransomware recovery with SafeMode™

 

Data storage
Block, file, and object

Key benefits:

  • Consolidate workloads on one platform

  • Unified services, policy, and governance

  • Eliminate silos and redundant copies

 

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