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Innovation
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Eine einheitliche, automatisierte Grundlage für die Umwandlung von Daten in Intelligenz im großen Maßstab.

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16. bis 18. Juni, Las Vegas
Pure//Accelerate® 2026

Entdecken Sie, wie Sie den wahren Wert Ihrer Daten erschließen können.

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Gartner® Magic Quadrant™-Bericht 2025
Beste Umsetzungsfähigkeit und beste Vision

Everpure wurde im Gartner® Magic Quadrant™ 2025 für Enterprise Storage-Plattformen als Leader genannt und als das Unternehmen mit der besten Umsetzungsfähigkeit und der besten Vision eingestuft.

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Pure Storage + SoftBank

Powering Next-Generation Cloud and Services Innovation

When this ground-breaking company needed uncompromising data availability and data integrity in the storage layer behind its many cutting-edge services, SoftBank selected Pure Storage®.

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Challenges
SoftBank requires high-availability storage infrastructure to ensure uninterrupted services delivery without compromise, even in the wake of natural disasters. Success of its modern cloud services in new business opportunities depends on cost-efficiency and performance. Machine learning and artificial intelligence projects like the development of a native Japanese LLM need data integrity and five-nines availability.
Results
SoftBank minimizes risk of data loss by relying on the flexible, software-centric Pure Storage architecture that can be upgraded without disruption and in a modular way. The company supports business continuity in a country prone to natural disasters by synchronously replicating data between sites. Faster and more reliable storage performance for SoftBank’s core office automation system improves employee experience and increases productivity. With the Pure Storage architecture, SoftBank has the performance, availability, and data integrity needed to build and run machine learning and artificial intelligence applications.
Uptime
99.999%
With multiple ways to deliver business continuity
Billion Parameters
390
in homegrown Japanese LLM project
Table of Contents

Introduction

SoftBank is a leader in the telecommunications industry in Japan with large-scale multidimensional next-generation cloud infrastructure and services. The company serves more than 40 million mobile subscribers and is expanding into non-telecom lines of business. SoftBank selected Pure Storage as its storage layer for cutting-edge services, driving innovation and better customer service.

“Pure Storage gives us the operational agility and cost-efficiency to upgrade storage facilities when we need to, based on our engineering strategy and service availability requirements.”

Dr. Ashiq Khan

Head of Unified Cloud & Platform Division, SoftBank Corporation

SoftBank Corp., Our G.O.A.T. Breakthrough Award Winner for APJ

SoftBank Corp. serves 40+ million mobile subscribers in Japan. Pure Storage plays an important role in SoftBank’s multi-domain ICT platform, ensuring data integrity and availability. SoftBank is now focusing on new innovations, including AI/ML.
SoftBank Corp., Our G.O.A.T. Breakthrough Award Winner for APJ
SoftBank Corp. serves 40+ million mobile subscribers in Japan. Pure Storage plays an important role in SoftBank’s multi-domain ICT platform, ensuring data integrity and availability. SoftBank is now focusing on new innovations, including AI/ML.
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Select a challenge, or skip and build your own use case.
Zukunftssichere Virtualisierungsstrategien

Storage-Optionen für alle Ihre Anforderungen.

KIAIProjekte in beliebigem Umfang ermöglichen

Hochleistungs-Storage für Datenpipelines, Training und Inferenz.

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Kosteneffizienter Storage für Azure, AWS und Private Clouds.

Beschleunigen Sie die Performance von Anwendungen und Datenbanken

Storage mit geringer Latenz zur Beschleunigung der Anwendungs-Performance.

Verringern Sie den Stromverbrauch und den Platzbedarf von Rechenzentren

Ressourceneffizienter Storage zur Verbesserung der Rechenzentrumsauslastung.

Confirm your outcome priorities
Your scenario prioritizes the selected outcomes. You can modify or choose next to confirm.
Primary
Reduce My Storage Costs
Lower hardware and operational spend.
Primary
Strengthen Cyber Resilience
Detect, protect against, and recover from ransomware.
Primary
Simplify Governance and Compliance
Easy-to-use policy rules, settings, and templates.
Primary
Deliver Workflow Automation
Eliminate error-prone manual tasks.
Primary
Use Less Power and Space
Smaller footprint, lower power consumption.
Primary
Boost Performance and Scale
Predictability and low latency at any size.
What’s your role and industry?
We've inferred your role based on your scenario. Modify or confirm and select your industry.
Select your industry
Financial services
Government
Healthcare
Education
Telecommunications
Automotive
Hyperscaler
Electronic design automation
Retail
Service provider
Transportation
Which team are you on?
Technical leadership team
Defines the strategy and the decision making process
Infrastructure and Ops team
Manages IT infrastructure operations and the technical evaluations
Business leadership team
Responsible for achieving business outcomes
Security team
Owns the policies for security, incident management, and recovery
Application team
Owns the business applications and application SLAs
Describe your ideal environment
Tell us about your infrastructure and workload needs. We chose a few based on your scenario.
Select your preferred deployment
Hosted
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Your data center + edge
Public cloud
Public cloud only
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Mix of on-prem and cloud
Select the workloads you need
Databases
Oracle, SQL Server, SAP HANA, open-source

Key benefits:

  • Instant, space-efficient snapshots

  • Near-zero-RPO protection and rapid restore

  • Consistent, low-latency performance

 

AI/ML and analytics
Training, inference, data lakes, HPC

Key benefits:

  • Predictable throughput for faster training and ingest

  • One data layer for pipelines from ingest to serve

  • Optimized GPU utilization and scale
Data protection and recovery
Backups, disaster recovery, and ransomware-safe restore

Key benefits:

  • Immutable snapshots and isolated recovery points

  • Clean, rapid restore with SafeMode™

  • Detection and policy-driven response

 

Containers and Kubernetes
Kubernetes, containers, microservices

Key benefits:

  • Reliable, persistent volumes for stateful apps

  • Fast, space-efficient clones for CI/CD

  • Multi-cloud portability and consistent ops
Cloud
AWS, Azure

Key benefits:

  • Consistent data services across clouds

  • Simple mobility for apps and datasets

  • Flexible, pay-as-you-use economics

 

Virtualization
VMs, vSphere, VCF, vSAN replacement

Key benefits:

  • Higher VM density with predictable latency

  • Non-disruptive, always-on upgrades

  • Fast ransomware recovery with SafeMode™

 

Data storage
Block, file, and object

Key benefits:

  • Consolidate workloads on one platform

  • Unified services, policy, and governance

  • Eliminate silos and redundant copies

 

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