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Pure Storage Appoints Nathan Hall as Vice President of Asia Pacific & Japan

Veteran Pure Storage executive to turbocharge growth in the critical region and help customers achieve transformational outcomes
Pure Storage Appoints Nathan Hall as Vice President of Asia Pacific & Japan

Singapore – September 19, 2023 — Pure Storage (NYSE: PSTG), the IT pioneer that delivers the world's most advanced data storage technology and services, announces the appointment of Nathan Hall as Vice President of Asia Pacific & Japan (APJ). Based in Singapore, Nathan will oversee all aspects of sales and will be responsible for delivering real business results for Pure and its customers.

Industry Significance

This appointment comes at a significant time with a robust customer momentum in the  region across a wide range of industries. Customers include Chungbuk Technopark and MediaZen in Korea, KDDI in Japan, The Australian Genome Research Facility (AGRF) and Nissan in Australia,  Euronet in India, and St George’s Hospital in New Zealand among others. The dynamic growth Pure Storage is experiencing in the region is fueled by the company’s industry-leading all-flash solutions that can meet every storage need. Whether it’s modernizing and removing complexity from storage infrastructure, delivering sustainability goals, supporting AI development platforms, or accelerating access to business-critical applications, Pure Storage is at the forefront of supporting customers. 

Nathan is a seasoned technology leader with extensive experience in driving growth, strategy, and implementation agendas that enable customer success. He has been with Pure Storage for more than five years and is recognized for his technical leadership and business acumen in the enterprise space. Prior to this role, he was Pure Storage’s Vice President of Worldwide Systems Engineering where he was responsible for leading the company’s global pre-sales engineering team.

Executive insight

“Nathan has a deep understanding of our customers and how Pure Storage technology can help them to succeed. Under his leadership, we’re confident that Pure in APJ will continue its accelerated growth trajectory. Nathan has also spent considerable time in the region recently and has in-depth knowledge and appreciation of the diverse business cultures and customer needs."

Dan FitzSimons
Chief Revenue Officer, Pure Storage

“I’m delighted and honored by this appointment. Pure Storage has been on a journey for over 10 years in APJ enabling our customers' data platforms to continuously improve without downtime, all while ensuring those same customers never have to migrate for a tech refresh and never have to repurchase capacity.  I can't wait to help other customers achieve their business goals and continue the momentum we have in the region.” – Nathan Hall, Vice President, Asia Pacific & Japan

About Pure Storage

Pure Storage (NYSE: PSTG) uncomplicates data storage, forever. Pure delivers a cloud experience that empowers every organization to get the most from their data while reducing the complexity and expense of managing the infrastructure behind it. Pure’s commitment to providing true storage-as-a-service gives customers the agility to meet changing data needs at speed and scale, whether they are deploying traditional workloads, modern applications, containers, or more. Pure believes it can make a significant impact in reducing data center emissions worldwide through its environmental sustainability efforts, including designing products and solutions that enable customers to reduce their carbon and energy footprint. And with a certified customer satisfaction score in the top one percent of B2B companies, Pure's ever-expanding list of customers are among the happiest in the world. For more information, visit

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