2:05 Video

Pure Storage Helps AC Milan Innovate On and Off the Pitch

AC Milan partners with Pure Storage to transform data infrastructure, enabling 10X faster content creation, AI innovations, and enhanced fan experiences

00:01

Ac, Mohan's iconic club. We have millions and millions of fans across the world, and we have to implement the best technology to provide them the best experience we build the IT. We move the company from a legacy company to a model company hybrid multi car company.

00:27

What excites me a lot that it's transforming sports teams are transforming to media companies. This means the IT aspects of this transformation is a critical role. The media house is one of the main department of A, and they do the fun engagement. Fun is the core of the business.

00:49

The risk was that we could have a lot of delays on what we produce for the media house and also the security aspect with all the ransomware that we weren't capable before. With pure storage, Media House is 10 times faster than before. They can publish real time videos and media immediately like live moments, and this is good for the fans to be more engaged and to support the team in the best way

01:20

to be part of a big family, we are starting to use a I. We are implementing our first data lake, collecting information from gym devices from GPS during a training session, collecting all the information on the players to provide the medical staff and the technical staff reports about that. The project of building a big data lake for the team.

01:49

It's starting from the pure platform. Oh por was, let's say, a game changer for us. I think we changed the game of the pitch with pure storage.

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