Pure Storage Honored with CRN 2017 Tech Innovator Award

FlashArray//X Takes Top Honors in the 2017 Storage Category

Mountain View, CA, November 13, 2017 – Pure Storage (NYSE:PSTG), the market’s leading independent all-flash data platform vendor for the cloud era, announced today that CRN, a brand of The Channel Company, has recognized the company with a 2017 CRN Tech Innovator Award. These annual awards honor standout hardware, software or services that have helped to move the IT industry forward. This year, CRN editors evaluated 216 products across 32 technology categories using several criteria including technological advancements, uniqueness of features and potential to help solution providers solve end users’ IT challenges. Pure Storage’s FlashArray//X took top honors in the Storage category.  


Data has emerged as the most valuable asset of any organization, and the leaders of the digital and cloud era will be organizations that most effectively use data to drive innovation. In April 2017, Pure Storage introduced FlashArray//X, the first enterprise-class, direct-to-flash, all-NVMe array. FlashArray//X is ideal for supporting enterprise database acceleration, tier 1 consolidation and performance, as well as new use cases such as top of rack DAS replacement. Engineered with new Purity DirectFlash Software and NVMe DirectFlash Modules that significantly surpass the protocol enhancements of NVMe, FlashArray//X eliminates bottlenecks and delivers next-generation system performance that is unique in the industry. Customers require ways to unlock the value of their data, and Pure Storage partners can help with this solution that provides dramatic improvements in density, performance and scale. FlashArray//X demonstrates continued innovation from Pure and creates additional opportunities for partners to offer complete tier one solutions that address needs throughout the infrastructure stack, as well as multi-cloud architectures.


“Pure partners deliver a technology and business advantage as customers invest in consolidated infrastructure and applications for greater efficiency and productivity; these organizations will increasingly rely on high performance and highly reliable storage to address their fast-growing data needs,” said Michael Sotnick, VP of Global Field and Channel Operations, Pure Storage. “FlashArray//X helps organizations turn data into opportunity and deliver better business outcomes. We are thrilled that Pure’s FlashArray//X innovation is being recognized by CRN with this award.”


“The vendors and products on CRN’s Tech Innovator list represent some of the most creative and forward-thinking achievements yet seen in the IT channel,” said Robert Faletra, CEO of The Channel Company. “We are honored to celebrate their ingenuity and the growth they are driving across the industry, from increased organizational productivity and sales to expanded solutions for complex problems and trailblazing innovation.”

The Tech Innovator Awards will be featured in the December issue of CRN and can be viewed online at crn.com/techinnovators.


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About Pure Storage

Pure Storage (NYSE:PSTG) helps companies push the boundaries of what’s possible. Pure's end-to-end data platform - including FlashArray, FlashBlade and our converged offering with Cisco, FlashStack – is powered by innovative software that’s cloud-connected for management from anywhere on a mobile device and supported by the Evergreen business model. The company’s all-flash based technology, combined with its customer-friendly business model, drives business and IT transformation with solutions that are effortless, efficient and evergreen. With Pure's industry leading Satmetrix-certified NPS score of 83.5, Pure customers are some of the happiest in the world, and include organizations of all sizes, across an ever-expanding range of industries.

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Analyst Recognition:

Gartner Magic Quadrant for Solid-State Arrays

IDC MarketScape for All-Flash Arrays

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