Pure Storage vs. Dell EMC: Make This Your Final Forklift | Pure Storage

Pure Storage vs. Dell EMC: Make This Your Final Forklift

Tired of Dell’s continuous cycle of broken promises? Make the switch to Pure Storage and never deal with forklift upgrades again.

Reasons to Move from Dell Try FlashArray//X

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Move Up to Uncomplicated Data Storage

Business demands more from IT than ever. Why compromise? Go with the industry’s leading all-flash storage innovator, embrace cloud-connected enterprise data services, and gain the agility you need.

The Difference Is Clear

No Data Migrations, No Downtime

Pure Storage: Over 30,000 data-in-place, non-disruptive upgrades
Dell: Unproven claims of data-in-place, non-disruptive upgrades

Enterprise-class Agility

Pure Storage: Built-in advanced security, performance, and scalability
Dell: Additional products outside core storage platform required to be separately purchased and licensed to complete the solution

Lower Lifecycle TCO

Pure Storage: Subscription-based storage upgrades save up to 60%
Dell: Complexity and migrations drive higher costs

The Most Consumption Choices

Pure Storage: Proven Evergreen® subscriptions deliver IT agility
Dell: Not true as-a-service, ownership subscription unproven

Proven Innovation vs. Uncertainty

Fast, efficient, and NVMe-enabled. Pure FlashArray//X™ is a cut above Dell EMC. Find out why 100% of Gartner Peer Insights Customers’ Choice reviewers would recommend Pure Storage—and why we’re A Leader in the Gartner® Magic Quadrant™ for Primary Storage.

Read Why Customers Prefer Pure Storage Read Why Customers Prefer Pure Storage

Consistent Simplicity vs. Painful Refreshes

Sustaining innovation and remaining competitive requires a dependable technology foundation. An Evergreen//Forever™ subscription protects your investment, so you never have to rebuy storage again. Make your next storage refresh your last, with Pure Storage.

Read ESG’s Report Read ESG’s Report

All-inclusive vs. Expensive Add-ons

Pure’s software-driven storage provides enterprise-class functionality. And your Evergreen//Forever subscription provides the features you need to secure, accelerate, and manage your data—including future enhancements—with no additional cost.

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See Why Evergreen Leads The Way

Feature	Pure Storage Evergreen//Forever	Dell Anytime Upgrade Service for PowerStore
All-Inclusive Software Subscription	All array features, now and in future	History of optional add-ons and additional software packages³
Non-disruptive HW and SW Upgrades Across Generations	Truly non-disruptive, data-in-place, modular upgrades	No history of non-disruptive data-in-place upgrades
Included Controller Upgrades to Latest Generation	Ever Modern included controller upgrades² with no data migration and can be repeated indefinitely	Anytime Upgrade Standard (SKU) is a an optional add-on for a one-time controller upgrade to the next-generation (not next model) ⁴
No-limit Anytime Controller Upgrades (Latest generation AND Next-Model)	Ever Agile (anytime 100% trade-in credit)² which can be repeated at anytime	Anytime Upgrade Select (SKU) is an optional add-on for a one-time controller upgrade to one model higher of the next generation, and must be used during the term or it is lost ****
Anytime Media Upgrade/ Trade-in	Capacity Consolidation Program² enables a higher capacity swap with trade-in credit	No media trade-in program
Guaranteed Effective Capacity (Not Just an Efficiency Ratio)	Right Size Guarantee¹ enables a stated effective capacity (not just an efficiency ratio)	No effective capacity guarantee, marketed a 4:1 efficiency ratio (which excludes several types of data)
Proven Record of Delivering on Promises Upgrade/Trade-in	>30,000 controller upgrades, without disruption or re-buy	Heavily marketed yet unproven
Customer Satisfaction and Support	Certified Net Promoter Score (NPS) of 81.4 (December 2022) with over 560 Gartner Peer Insights reviews with an average rating of 4.9 out of 5.0	No public NPS validated, which some sources state as -9 (July 2023)⁵, only 16 reviews on Gartner Peer Insights

¹ Right Size Guarantee available at no extra charge on FlashArray//X and FlashArray//XL
² Upgrade Flex and Capacity Consolidation require purchase of qualifying capacity
³ Requires purchase of premium support package and service add-on options, all at extra cost (per Dell EMC PowerStore Data Sheet)
⁴ Per Dell EMC Anytime Upgrade Service Service Description
⁵Per this source as of July 2023

I don’t have to worry about storage anymore. We need a fast, reliable storage solution that is simple to implement and maintain. And that’s exactly what we have with Pure.

Steve Culy

Senior Systems Engineer, Navis

View the Case Study View the Case Study

We have had 100% uptime on our Pure arrays for nearly five years, and that includes software updates and controller upgrades.

David Coindreau

Manager of Server and Storage Services, Frost Bank

View the Case Study View the Case Study

Resources and Insights

Featured Blog Post

Uncovering Dell EMC’s PowerStore Bogus Statements

Read the Blog Post Read the Blog Post

Featured Analyst Report

IDC Storage Vendor Guarantee Programs

Read the Analyst Report Read the Analyst Report

Featured White Paper

Top 10 Reasons to Move on from Dell & Move up to Pure Storage

Read the White Paper Read the White Paper

Featured Blog Post

Real Storage as a Service vs. B.S. (Broken Subscriptions)

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Featured Analyst Report

Customers Love Pure Storage FlashArray | Trust Radius Reviews

Read the Analyst Report Read the Analyst Report

See More Resources See More Resources

Get Started with Pure Storage Today.

Ask About Pure Storage Request a Demo Calculate Your Cost

Storage subscription with Evergreen//Forever™

Performance intensive storage with FlashArray//X™

Storage software for agile data services with Purity

Storage-As-A-Service with Evergreen//One™

Unified Block and File Platform with Flash Array File Services

AIOps for smart storage with Pure1®

CONTACT US

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Media: pr@purestorage.com

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Santa Clara, CA 95054

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