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Unified, automated, and ready to turn data into intelligence.

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June 16-18, Las Vegas
Pure//Accelerate® 2026

Discover how to unlock the true value of your data. 

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NVIDIA GTC San Jose 2026
Experience the Everpure difference at GTC

March 16-19 | Booth #935
San Jose McEnery Convention Center

Schedule a Meeting
Slashing Storage TCO

Cost-optimized, All-flash Storage Is Here. Now.

Unlock massive savings, on-premises and in the cloud.

Cut Costs, Improve Performance, Accelerate Business

All-flash, capacity-optimized storage is now available at costs comparable to disk. Slash storage costs on-premises and in the cloud while improving data access, performance, uptime, and sustainability.

The Pure Advantage

Deliver Operational Savings
On-premises and in the Cloud

Reduce management complexity, slash TCO by 40% for your repository data, and decrease cloud storage costs by 50% while enhancing performance and reliability.

Save Money While Going Green

Cut energy spending, save space, and reduce e-waste with up to 80% less power and cooling requirements, all in one-fifth of the physical footprint.

Break the Cycle of Obsolescence

The industry’s original storage as-a-service delivers instant scalability, seamless upgrades, predictable pricing, and always-on availability, on-premises and in the cloud. Guaranteed!

Calculate Your Savings

Optimize Your Storage Costs

Discover Your Savings
What is your total storage capacity required (effective)?
0.5
2
5
10
20
30 PB

 

Competitor
Pure Storage
Savings
Data Center Space
Data Center Space: The physical data center space cost of the storage array, usually calculated per rack or Rack Unit.
$170,455
$44,182
74%
74%
Operations
Operations: The "people" operations cost for managing your storage. Usually calculated per full time employee (FTE) or contractor.
$397,538
$239,182
40%
40%
Direct Energy
Direct Energy: The power cost of running your storage arrays excluding cooling. Calculated per cost/kWh for grid or generator energy usage.
$246,740
1,233,700 kWh
$77,566
387,829 kWh
69%
69%
Cooling Energy
Cooling Energy: The power cost of cooling required for your storage arrays. Calculated per cost/kWh for grid or generator energy usage.
$102,644
513,219 kWh
$32,267
161,337 kWh
69%
69%
You save 55,571 kWh annually with Pure!
$0
Estimated 6-year cost savings
Compared to Competitive Disk Solutions
57%
Total Cost Savings
69%
Total Energy Savings

Top Five Ways to Save With a Consistent Data Storage Platform

Reduce storage complexity. Gain instant data access. Achieve up to 40% lower TCO compared to disk-based systems.

  • Scale easily
  • Lower energy bills
  • Free up data center real estate
  • Eliminate unplanned downtime
Get the Guide

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Flexibility and Speed, but at a Cost

The cloud offers unprecedented ability to scale infrastructure quickly, but there are challenges as data footprints continue to grow. See how IT leaders are approaching hybrid and multi cloud.

Read Analyst Report

Resources and Insights

The All-flash Data Center Is Imminent

Learn the benefits of replacing HDDs with all-flash storage.

All-flash Reduces Cost for All Workloads

Explore the benefits of using all-flash for all workloads.

How to Save Money in the Cloud without Even Trying

Watch how cloud storage can deliver cost savings, ease of management, and limitless flexibility.

Revolutionize Data Storage with Cost-effective All-flash Systems

Explore the compact, power-saving, cost-effective benefits of flash.

Reduce Data Center Carbon Footprint with Efficient Storage

Cut data center carbon footprint to save 80% power, reduce e-waste, and boost efficiency.

Navigate Data Growth with Everpures All-flash Simplicity

Simplify storage management with all-flash efficiency, unified visibility, and consolidation.

Featured Solutions

Economical. Efficient. Everlasting.

Rapidly migrate your HDD platform to the Everpure//E™ Family and access the industry's best all-flash storage.

Evergreen//One Improves TCO

Evergreen//One™, the Evereverpure-as-a-service (STaaS) offering, helps build a storage infrastructure that controls uncertainty, accelerates change, mitigates risk, and reduces costs.

Reduce Cloud Storage Costs by
Up to 50%

Pure Cloud Block Store™ lowers your cloud storage costs with superior data reduction and enterprise-grade data services.

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Personalize for Me
Steps Complete!
1
2
3
Personalize your Everpure experience
Select a challenge, or skip and build your own use case.
Future-proof virtualization strategies

Storage options for all your needs

Enable AI projects at any scale

High-performance storage for data pipelines, training, and inferencing

Protect against data loss

Cyber resilience solutions that defend your data

Reduce cost of cloud operations

Cost-efficient storage for Azure, AWS, and private clouds

Accelerate applications and database performance

Low-latency storage for application performance

Reduce data center power and space usage

Resource efficient storage to improve data center utilization

Confirm your outcome priorities
Your scenario prioritizes the selected outcomes. You can modify or choose next to confirm.
Primary
Reduce My Storage Costs
Lower hardware and operational spend.
Primary
Strengthen Cyber Resilience
Detect, protect against, and recover from ransomware.
Primary
Simplify Governance and Compliance
Easy-to-use policy rules, settings, and templates.
Primary
Deliver Workflow Automation
Eliminate error-prone manual tasks.
Primary
Use Less Power and Space
Smaller footprint, lower power consumption.
Primary
Boost Performance and Scale
Predictability and low latency at any size.
What’s your role and industry?
We've inferred your role based on your scenario. Modify or confirm and select your industry.
Select your industry
Financial services
Government
Healthcare
Education
Telecommunications
Automotive
Hyperscaler
Electronic design automation
Retail
Service provider
Transportation
Which team are you on?
Technical leadership team
Defines the strategy and the decision making process
Infrastructure and Ops team
Manages IT infrastructure operations and the technical evaluations
Business leadership team
Responsible for achieving business outcomes
Security team
Owns the policies for security, incident management, and recovery
Application team
Owns the business applications and application SLAs
Describe your ideal environment
Tell us about your infrastructure and workload needs. We chose a few based on your scenario.
Select your preferred deployment
Hosted
Dedicated off-prem
On-prem
Your data center + edge
Public cloud
Public cloud only
Hybrid
Mix of on-prem and cloud
Select the workloads you need
Databases
Oracle, SQL Server, SAP HANA, open-source

Key benefits:

  • Instant, space-efficient snapshots

  • Near-zero-RPO protection and rapid restore

  • Consistent, low-latency performance

 

AI/ML and analytics
Training, inference, data lakes, HPC

Key benefits:

  • Predictable throughput for faster training and ingest

  • One data layer for pipelines from ingest to serve

  • Optimized GPU utilization and scale
Data protection and recovery
Backups, disaster recovery, and ransomware-safe restore

Key benefits:

  • Immutable snapshots and isolated recovery points

  • Clean, rapid restore with SafeMode™

  • Detection and policy-driven response

 

Containers and Kubernetes
Kubernetes, containers, microservices

Key benefits:

  • Reliable, persistent volumes for stateful apps

  • Fast, space-efficient clones for CI/CD

  • Multi-cloud portability and consistent ops
Cloud
AWS, Azure

Key benefits:

  • Consistent data services across clouds

  • Simple mobility for apps and datasets

  • Flexible, pay-as-you-use economics

 

Virtualization
VMs, vSphere, VCF, vSAN replacement

Key benefits:

  • Higher VM density with predictable latency

  • Non-disruptive, always-on upgrades

  • Fast ransomware recovery with SafeMode™

 

Data storage
Block, file, and object

Key benefits:

  • Consolidate workloads on one platform

  • Unified services, policy, and governance

  • Eliminate silos and redundant copies

 

What other vendors are you considering or using?
Thinking...
Your personalized, guided path
Get started with resources based on your selections.